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Hey there, I’m Joshua, and welcome to the NCF Weekly newsletter where we share actionable guidance on building a business as a non-technical founder.
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🖼️ Showcase
I just built a LinkedIn-esque networking site using Macaly.
It took 470 seconds. The process:
Asked Claude for a prompt to build a networking site
Pasted the prompt into Macaly
Macaly asked me 3 questions, then built it!
Speed to market is insane now.
Claude Cowork has just changed how work is done

Anthropic released Cowork this week. It gives Claude direct access to files and folders on your Mac, so instead of copying and pasting things into chat windows, you point it at a folder and let it work. It uses the contents of the folder as context for the work.
If you're a non-technical founder running a business from your laptop, this is worth paying attention to.
What it actually does
Cowork lives inside the Claude Mac app. You open it from the sidebar, select a folder, and Claude can read, create, edit, and organize everything inside it. It also connects to services like Google Drive that you've already linked to Claude.
Think of it as Claude Code for people who don't write code. Same idea of giving AI access to your actual working environment, but aimed at files, documents, and spreadsheets rather than codebases.
It can work on multiple tasks simultaneously. When you give it a complex project, it breaks it down by task and works on all of them in the background until it’s complete.
It ships with built-in skills for creating presentations, spreadsheets, and structured documents. You talk to it in plain language and it produces real files, not chat responses you need to copy somewhere. The files are added to your folder directly on your Mac.
One key feature of Cowork is that it only has context based on the folder it’s accessing. It doesn’t use the rest of the saved memory in your Claude account. In other words, it doesn’t remember all your previous chats. Sometimes this is not what you want, but at other times this is exactly what you need when you want to go deep on one specific context, without it getting confused with other projects you’ve worked on.
This is especially helpful for big projects. Really easy workflow:
Create a folder for your project
Add plain text files to the folder. One for each piece of context that’s useful
Add the folder to a new chat in Cowork and start working
Three examples of how founders can use this right now
As well as working on your projects in the way I outlined above, you can also use it for doing work directly on your computer, such as:
Expenses and bookkeeping prep. Point Cowork at a folder of receipts and invoices. Ask it to read them, categorize spending, and build an expenses tracker. If you're a solo founder dumping receipts into a folder each month, this replaces 30 minutes of manual data entry. One caveat from testing: Claude struggles with dates on receipts, so double-check those.
Client and project file organization. Most of us have a messy Documents folder with contracts, proposals, meeting notes, and random PDFs scattered everywhere. Cowork can sort and rename files by type, client, or date. Useful when you're onboarding a new client and need to pull together everything related to a project without digging through folders manually.
Research synthesis across scattered notes. If you keep meeting notes, research docs, and brainstorm files across multiple documents, Cowork reads all of them and pulls out a consolidated summary. Good for content creation, pitch prep, or getting up to speed before a call. It connects dots across files you'd otherwise need to open one by one.
What to know before you try it
It's Mac only for now. Windows support is coming later.
You're giving Claude access to live files on your device. That means it could potentially modify or corrupt something. Work from copies of important files, or at minimum keep backups.
Are you using Cowork?
I’m finding new use-cases for it every day. What I find most interesting is that work is becoming less browser-based and moving back to working directly on your computer. It requires a shift in mentality of making your computer the source of your work, rather than doing everything on the browser, but once you have it working, it feels like you have an actual member of staff working with you.
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